Category Archives: The Blog of Author John J McAdam

Strengths, Weaknesses, Opportunities, and Threats (SWOT) in the University Publishing Industry

During our SWOT mastermind discussion in Philadelphia, we shared common industry issues that challenge how we operate a university press. The Strengths of the SWOT analysis centered on peer review, curation, and scholarship, as well as data handling and project management. The Weaknesses and Threats, outlined below, seemed manageable. Many of us have been dealing…
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What Crowdfunding’s $34 Billion Leadership Means for You

When crowdfunding first appeared on our entrepreneurial ecosystem radar in the early 2000s, it was mostly for musicians and artists. Back then, I wrote crowdfunding off as serious equity investing, since technically it was a violation of the Securities and Exchange Act of 1934. Years passed, and the legislation that I anticipated would squash crowdfunding…
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Camp Bonfire: From a Dream of Summer Camp for Adults to a Thriving Business…

Jacob Winterstein and his partner founded Camp Bonfire (http://campbonfire.com/ ) in 2015 to provide affordable adult summer camps enabling grownups to relax wholesomely with nature. Before committing to the business, Jacob wrote his business plan in The Wharton Small Business Development Center’s Strategic Business Planning (SBP) workshop with Instructor John McAdam in late 2014.  Equipped…
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Will You Work Free for Me?

Will You Work Free for Me?   Imagine that a prospective client engages with you about the offering they need, which you provide. He or she wants to “pick your brain.” At first you talk on the telephone multiple times, then in person. The conversations flow naturally, as they should with good business relationships, and…
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7 Ways to Respond to a Negative Online Comment

7 Ways to Respond to a Negative Online Comment You work hard serving and acquiring customers. Then one day, someone posts a negative comment about your business at Amazon, Yelp, or Consumer Reports. How will you respond? The growth of online communication challenges how we deal with customer complaints. Ten years ago, it could be…
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Signs That You Need to Relax More

Signs That You Need to Relax More How do you know when you need to make some time to relax? People today seem to want more done in a day—everything is bigger, better, faster. As business owners, we have even more demanding expectations for ourselves. Sleep. In case you don’t think that we have a…
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Hunting for Coffee in New York

Hunting for Coffee in New York John in the Morning It’s 4:00 AM in midtown Manhattan. My favorite time of the day to write, in an exhilarating yet exhausting city—but I need coffee first. Should I make hotel-room coffee? No thank you, I’ve heard too much information about those machines. I check at the front…
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Should I Hire An Assistant?

Should I Hire An Assistant? Do you ever get through your day and think, “I could have gotten so much more done today if I had an assistant? I feel so unproductive.” How about when you look at your to-do list and feel like you could definitely leverage your time better? How can you tell…
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