Jun 25, 2014 | Budget, Employees, Innovation & Entrepreneurship, Money, Plan, Sales & Marketing, Start Ups, The Blog of Author John J McAdam
What Is Marketing? Why do so many businesspeople today confuse marketing with sales? I feel sorry for people who mix up marketing and sales when trying to generate new business. Closing a sale is hard enough with marketing support, let alone without it. Have you ever...
Jun 11, 2014 | Innovation & Entrepreneurship, Marketing, Mental Health in Business, Sales, Sales & Marketing, Start Ups
Have you ever sent an email or left a message with someone and only heard crickets? How about that proposal you wrote at the request of a prospective client? You sent it on time and followed up with emails and telephone calls, only to receive no response. How did it...
May 28, 2014 | Budget, Control, Innovation & Entrepreneurship, Lead, Money, Operations, Plan, Sales & Marketing
What makes us as innovative business leaders not want to plan something in writing? We created what might be a big idea in our head and we continue to dream and think about it. The big idea is comfortable in our head. If we put our idea on paper, then we and others...